Penerapan Creating Shared Value (CSV) Program TJSL Sertifikasi Juru Las PT Biro Klasifikasi Indonesia Mendukung Pengelolaan Risiko Bisnis

Abstract

ABSTRAK NISAURRAHMAH. Penerapan Creating Shared Value (CSV) Program TJSL Sertifikasi Juru Las PT Biro Klasifikasi Indonesia Mendukung Pengelolaan Risiko Bisnis. Dibimbing oleh SITI JAHROH. PT Biro Klasifikasi Indonesia (PT BKI) menjalankan Program TJSL Sertifikasi Juru Las Banjarmasin tahun 2024 sebagai program Creating Shared Value (CSV) yang terhubung dengan bisnis inti perusahaan di bidang TICCS. Penelitian ini menganalisis penerapan CSV, kontribusinya terhadap pengelolaan risiko bisnis non-finansial berdasarkan ISO 31000:2018, serta strategi optimalisasi program, menggunakan pendekatan kualitatif melalui in-depth interview terhadap sembilan informan yang didukung studi dokumentasi dan observasi terbatas yang dilakukan pada Februari-Juni 2026. Hasil menunjukkan program telah memenuhi lima unsur CSV, meliputi keterkaitan dengan kompetensi inti, kesesuaian dengan kebutuhan sosial-industri, serta nilai sosial dan strategis terukur (SROI 1,69; peningkatan pendapatan peserta +46,32%; penguatan reputasi dan ekosistem galangan kapal). Dari perspektif ISO 31000:2018, program diposisikan sebagai Emerging Risk Treatment terhadap risiko reputasi, legitimasi, dan kepercayaan stakeholder, dengan strategi optimalisasi dari analisis PESTEL, SWOT dan Three Horizons Model yang mencakup formalisasi risk register TJSL hingga pengembangan ekosistem klaster juru las. Kata kunci: analisis PESTEL, analisis SWOT, emerging risk treatment, ISO 31000:2018, SROI.

ABSTRACT NISAURRAHMAH. The Implementation of Creating Shared Value (CSV) in PT Biro Klasifikasi Indonesia’s Welder Certification TJSL Program Supporting Business Risk Management. Supervised by SITI JAHROH. PT Biro Klasifikasi Indonesia (PT BKI) implemented the 2024 Welder Certification CSR Program in Banjarmasin as a Creating Shared Value (CSV) initiative connected to its core TICCS business. This study analyzed the CSV implementation, its contribution to non-financial risk management based on ISO 31000:2018, and optimization strategies, using a qualitative approach through indepth interviews with nine informants supported by document analysis and limited observation taht was done February-June 2026. Results showed that the program fulfilled five CSV elements, including alignment with core competencies, relevance to social-industry needs, and measurable social-strategic value (SROI 1.69; +46.32% participant income increase; enhanced reputation and shipyard ecosystem). From an ISO 31000:2018 perspective, the program was positioned as an Emerging Risk Treatment against reputational, legitimacy, and stakeholder trust risks, with optimization strategies based on PESTEL, SWOT, and Three Horizons Model analyses covering TJSL risk register formalization and welder cluster ecosystem development. Keywords: emerging risk treatment, ISO 31000:2018, PESTEL analysis, SROI, SWOT analysis.