dc.contributor.advisor | Hartoyo, Hartoyo | |
dc.contributor.advisor | Megawati, Lokita Rizky | |
dc.contributor.author | Muzakki, Rafi Isnan | |
dc.date.accessioned | 2023-09-22T00:11:44Z | |
dc.date.available | 2023-09-22T00:11:44Z | |
dc.date.issued | 2023-09-21 | |
dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/125243 | |
dc.description.abstract | Indonesia memiliki potensi besar untuk mengembangkan komoditas madu di
pasar internasional karena kaya akan sumber daya alam yang dimiliki terutama pada
sektor kehutanan. Namun, nilai dan volume ekspor madu Indonesia di pasar
internasional dan kontribusi sektor kehutanan terhadap PDB masih sangat rendah.
Penelitian ini bertujuan untuk menganalisis struktur pasar, daya saing, posisi
perdagangan, serta strategi untuk mengembangkan ekspor madu Indonesia di pasar
Internasional. Analisis dilakukan menggunakan metode Herfindahl Index (HI),
Concentration Ratio (CR4), Revealed Comparative Advantage (RCA), Export
Product Dynamic (EPD), dan Indeks Speliasisasi Perdagangan (ISP). Hasil
penelitian menunjukkan bahwa struktur pasar produk madu alami di pasar
internasional berbentuk persaingan monopolistik. Komoditas madu alami Indonesia
kurang memiliki daya saing yang baik di pasar internasional. Indonesia juga berada
pada tahap pengenalan dan cenderung menjadi negara importir. Pemerintah
Indonesia maupun pihak terkait perlu menerapkan strategi yang berfokus pada
diferensiasi produk, efisiensi produksi, penetrasi dan pertumbuhan pasar, serta
produktivitas dan peningkatan kapasitas produksi. | id |
dc.description.abstract | Indonesia has great potential to develop honey commodities in the
international market because it is rich in natural resources, especially in the forestry
sector. However, the value and volume of Indonesian honey exports in the
international market and the forestry sector's contribution to GDP are still very low.
This study aims to analyze market structure, competitiveness, trade position, and
strategies to develop Indonesian honey exports in the international market. The
analysis was carried out using the Herfindahl Index (HI), Concentration Ratio
(CR4), Revealed Comparative Advantage (RCA), Export Product Dynamic (EPD),
and Trade Specialization Index (ISP) methods. The results of the research show that
the market structure of natural honey products in the international market is in the
form of monopolistic competition. Indonesia's natural honey commodity lacks
competitiveness in the international market. Indonesia is also in the introduction
stage and tends to become an importing country. The Indonesian government and
related parties need to implement a strategy that focuses on product differentiation,
production efficiency, market penetration and growth, as well as productivity and
production capacity increases. | id |
dc.language.iso | id | id |
dc.publisher | IPB University | id |
dc.title | Analisis Situasi Perdagangan Komoditas Madu Indonesia di Pasar Internasional | id |
dc.title.alternative | Situation Analysis of Indonesian Honey Commodity Trade in the International Market | id |
dc.type | Undergraduate Thesis | id |
dc.subject.keyword | daya saing | id |
dc.subject.keyword | ekspor | id |
dc.subject.keyword | madu | id |
dc.subject.keyword | pasar internasional | id |
dc.subject.keyword | strategi | id |