Evaluasi Sensori Secara Food Pairing terhadap Produk Kopi Instan 3 In 1 dan Cookies Berbasis Home Use Test
Abstract
Kopi instan 3 in 1 seringkali dikonsumsi bersama dengan makanan pendamping berupa makanan kecil atau snack. Penelitian ini bertujuan menentukan profil sensori yang muncul serta disukai oleh konsumen dari konsumsi kopi instan 3 in 1 dan cookies secara berpasangan (food pairing) melalui pengujian sensori serta menentukan pasangan ideal kopi instan 3 in 1- cookies dan analisis data dengan metode CATA (Check-All-That-Apply). Sampel yang akan digunakan adalah kopi instan 3 in 1 merek komersial A, kukis cokelat merek komersial B varian double choco, kukis cokelat merek komersial B varian classic, dan kukis cokelat merek komersial C varian rich chocolate. Tahapan penelitian terbagi menjadi 5 tahap utama, yaitu literature review, survei konsumen melalui kuesioner online, Focus Group Discussion (FGD), uji sensori secara food pairing berbasis home use test, dan analisis dan pengolahan data dengan metode CATA (Check-All-That-Apply) beserta pengolahan intensitas. Berdasarkan survei terhadap 400 orang responden melalui kuesioner online, snack yang paling diminati menjadi makanan pendamping kopi instan 3 in 1 adalah cookies. Profil sensori yang paling disukai oleh konsumen ketika kopi instan 3 in 1 dan cookies dikonsumsi sebagai food pairing adalah milky aroma, roasted aroma, caramel aroma, rasa asin, rasa caramel, mouthfeel creamy, dan mouthfeel viscosity. Milky aroma, mouthfeel creamy, dan mouthfeel viscosity berasosiasi dengan atribut ideal yang diinginkan konsumen. Terdapat juga atribut sweet aroma, roasted aroma, rasa milky, rasa pahit, aftertaste manis, dan aftertaste pahit yang menjadi atribut ideal yang diinginkan konsumen. Ketika dikonsumsi secara berpasangan, terdapat penurunan, kesamaan, dan peningkatan beberapa intensitas atribut sensori. Pasangan produk paling ideal menurut konsumen adalah pasangan sampel dengan kode 002, yaitu pasangan kopi instan 3 in 1 merek komersial A dengan kukis cokelat merek komersial B varian classic. This 3 in 1 instant coffee is often consumed along with side this, such as snacks. This research aims to determine the sensory profile that appears and preferred by the consumers form the consumption of 3 in 1 instant coffee - cookies as food pairing through sensory testing, determine the ideal match if 3 in 1 instant coffee and cookies, and analyze data using the CATA (Check-All-That-Apply) method with home use-based test. Samples to be used were commercial brand A for 3 in 1 instant coffee, commercial brand B in double choco variant for chocolate cookies, commercial brand B in classic variant for chocolate cookies, and commercial brand C in rich chocolate variant for chocolate cookies. This research divided into 5 main stages, namely literature review, consumers survey with online questionnaire, Focus Group Discussion (FGD), sensory evaluation by food pairing method with home use based test, and CATA (Check-All-That-Apply) data and intensity analysis. Based on survey of 400 respondents through an online questionnaire, the most preferred snack to complement 3 in 1 instant coffee was cookies. The compatibility of 3 in 1 instant coffee and cookies consumption can be done through sensory tests by means of food pairing to determine the sensory profile that appears when the two products are consumed. The sensory profile most preferred by consumers when 3 in 1 instant coffee and cookies consumed as food pairing were milky aroma, roasted aroma, caramel aroma, rasa asin, caramel taste, salty taste, creamy mouthfeel, and viscosity mouthfeel. Milky aroma, creamy mouthfeel, and viscosity mouthfeel was associated with ideal attributes that consumers wanted. There were also attributes of sweet aroma, roasted aroma, bitter taste, milky taste, creamy mouthfeel, sweet aftertaste, and bitter aftertaste which were ideal attributes favored by consumers. When consumed in pairs, there was a decrease, a similarity, and an increase in some of the sensory attributes. The most ideal product pair according to consumers was the pair with code 002 , which was the pair 3 in 1 instant coffee commercial brand A with chocolate cookies commercial brand B in classic variant.