Browsing UT - Management by Author "Sarma, Ma’mun"

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    • Analisis Brand Equity Laptop pada Mahasiswa S1 IPB 

      Zulkarnaen, Aisyah Husna | Sarma, Ma’mun (2013)
      Laptop industries in Indonesia have increased rapidly and the competitiveness among the laptop producers have been becoming tight. Therefore the laptop producers compete in showing their advantages of each brand, such as ...