Pengaruh Literasi, Inklusi Keuangan Syariah dan Perilaku Keuangan terhadap Persepsi Keputusan Investasi Emas Generasi Milenial Jabodetabek

Abstract

Indeks literasi dan inklusi keuangan syariah menurut survei Otoritas Jasa Keuangan tahun 2025 memiliki nilai di bawah konvensional. Generasi Milenial menduduki populasi perkotaan dan angkatan kerja. Jabodetabek memiliki indeks literasi dan inklusi keuangan tertinggi. Penelitian ini menganalisis tingkat literasi dan inklusi keuangan syariah dan pengaruh literasi dan inklusi keuangan syariah serta perilaku keuangan terhadap keputusan investasi emas. Data diperoleh melalui kueisioner kepada 158 responden menggunakan proportionate stratified random sampling dan dianalisis dengan Structural Equation Modeling Partial Least Square (SEM-PLS). Hasil menyatakan dua kelompok literasi syariah (“well literate" dan "suffieient literate"), sementara tingkat inklusi keuangan syariah tergolong rendah. Literasi keuangan Syariah dan perilaku keuangan berpengaruh positif dan signifikan, sementara inklusi keuangan syariah tidak berpengaruh signifikan terhadap investasi emas generasi milenial Jabodetabek.

A 2025 survey conducted by the Otoritas Jasa Keuangan (OJK) revealed that indices for Sharia financial literacy and inclusion trailed those of the conventional sector. Millennials constituted a significant portion of the urban population and the workforce during the period studied. The Jabodetabek region exhibited the highest indices for Sharia financial literacy and inclusion among the areas surveyed. This study aimed to analyze levels of Sharia financial literacy and inclusion, as well as the impact of these factors, along with financial behavior, on gold investment decisions among Millennials in Jabodetabek. Data were collected via questionnaires from 158 respondents using proportionate stratified random sampling, and were subsequently analyzed using Structural Equation ModelingPartial Least Squares (SEM-PLS). The results identified two Sharia literacy groups "well literate" and "sufficiently literate", while the level of Sharia financial inclusion was classified as low. Sharia financial literacy and financial behavior were found to have a positive and significant influence on gold investment decisions among Jabodetabek Millennials, whereas Sharia financial inclusion did not have a significant effect.