Dampak Implementasi Program Kerja CSR Semen Gresik Terhadap Perubahan Sosial Ekonomi Masyarakat Desa Tegaldowo Rembang

Abstract

Ekspansi industri semen yang meningkat menyebabkan pembangunan Pabrik Semen Gresik di Kecamatan Gunem, Kabupaten Rembang sehingga menyebabkan konflik sosial di masyarakat. CSR menjadi salah satu pihak yang berperan dalam penyelesaian konflik ini, selain itu CSR PT Semen Gresik juga berkomitmen dalam meningkatkan kesejahteraan masyarakat. Sehingga dalam pelaksanaannya perlu diperhatikan pula bagaimana program CSR dapat berdampak pada perubahan sosial dan ekonomi masyarakat. Penelitian ini dilakukan di Desa Tegaldowo, Kecamatan Gunem, Kabupaten Rembang, Jawa Tengah, dengan menggunakan pendekatan kuantitatif melalui metode survei dan pendekatan kualitatif melalui wawancara mendalam dan observasi. Data kuantitatif diolah menggunakan analisis paired sample t-test dan data kualitatif diolah melalui tahap reduksi data, penyajian data, dan verifikasi data. Hasil penelitian ini menunjukkan bahwa implementasi program CSR Semen Gresik berdampak pada perubahan sosial ekonomi masyarakat Tegaldowo.

The increased expansion of the cement industry led to the construction of the Semen Gresik Factory in Gunem District, Rembang Regency, causing social conflict in the community. CSR is one of the parties that play a role in resolving this conflict, apart from that PT Semen Gresik's CSR is also committed to improving people's welfare. So that in its implementation it is also necessary to pay attention to how CSR programs can impact social and economic changes in society. This research was conducted in Tegaldowo Village, Gunem District, Rembang Regency, Central Java, using a quantitative approach through survey methods and a qualitative system through in-depth interviews and observation. Quantitative data were processed using paired sample t-test analysis and qualitative data were processed through data reduction, presentation, and verification. The results of this study indicate that the implementation of Semen Gresik's CSR program has impacted socio-economic changes for the people of Tegaldowo.