| dc.contributor.advisor | Kolopaking, Lala M. | |
| dc.contributor.advisor | Hakim, Lukman | |
| dc.contributor.author | Sudira, Dewa Ayu Kirana Puspita Dewi | |
| dc.date.accessioned | 2021-10-28T00:26:24Z | |
| dc.date.available | 2021-10-28T00:26:24Z | |
| dc.date.issued | 2021 | |
| dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/109747 | |
| dc.description.abstract | UMKM cenderung lebih dekat dengan masyarakat sehingga jumlahnya semakin bertambah tiap tahunnya. Pandemi Covid-19 menyebabkan beberapa perubahan yang memaksa masyarakat untuk tinggal di rumah. Hal ini menyebabkan lonjakan minat dan tren terhadap tanaman hias. Menjalankan kelompok UMKM tidak terlepas dari peran kepemimpinan. Terdapat berbagai macam gaya kepemimpinan salah satunya kepemimpinan transaksional. Penelitian ini bertujuan untuk menganalisis hubungan kepemimpinan transaksional dengan kemajuan usaha. Metode penulisan yang digunakan adalah pendekatan kuantitatif melalui metode sensus dan didukung data kualitatif dari hasil wawancara mendalam. Hasil dari pengujian korelasi Rank Spearman menyatakan bahwa kepemimpinan transaksional berkorelasi signifikan dengan kemajuan usaha tanaman hias. Tren dan minat masyarakat juga memiliki pengaruh terhadap kemajuan usaha selama masa pandemi. Selain itu, etnisitas pedagang memiliki peran dalam memperkuat kepemimpinan dan kedudukan para pedagang hias di pasar tanaman hias Kota Bogor. Kata Kunci: Covid-19, Kepemimpinan Transaksional, Kemajuan Usaha, UMKM. | id |
| dc.description.abstract | MSMEs tend to be closer to the community so the number is increasing every year. The Covid-19 pandemic caused some changes that forced people to stay at home. This led to a surge in interest and trends towards houseplants. Running an MSME group is inseparable from the leadership role. There are various leadership styles, one of which is transactional leadership This research aims to analyze the relationship of transactional leadership with business progress. The research method is conducted by quantitative approach through census methods and supported by qualitative data from in-depth interviews. The results of Spearman Rank correlation testing state that transactional leadership is significantly correlated with the progress of ornamental plant efforts. Trends and public interests also have an influence on business progress during the pandemic. In addition, the ethnicity of traders has a role in strengthening the leadership and position of ornamental traders in the bogor city ornamental plant market. Keywords: Covid-19, Business Progress, Transactional Leadership, MSMEs. | id |
| dc.language.iso | id | id |
| dc.publisher | IPB University | id |
| dc.title | Kepemimpinan Transaksional dan Kemajuan Usaha Kelompok Pedagang Tanaman Hias pada Masa Pandemi Covid-19 (Kasus: Pedagang Tanaman Hias Jalan Dadali, Tanah Sareal, Kota Bogor, Jawa Barat) | id |
| dc.title.alternative | Transactional Leadership and Business Progress of Ornamental Plant Traders Group during the Covid-19 Pandemic (Case: Dadali Street Ornamental Plant Traders, Tanah Sareal, Bogor City, West Java) | id |
| dc.type | Undergraduate Thesis | id |
| dc.subject.keyword | Covid-19 | id |
| dc.subject.keyword | Business Progress | id |
| dc.subject.keyword | Transactional Leadership | id |
| dc.subject.keyword | MSMEs | id |
| dc.subject.keyword | Kepemimpinan Transaksional | id |
| dc.subject.keyword | Kemajuan Usaha | id |
| dc.subject.keyword | UMKM | id |
