| dc.contributor.advisor | Hastuti | |
| dc.contributor.author | Wulandari, Dinda Afifah | |
| dc.date.accessioned | 2021-08-25T05:56:33Z | |
| dc.date.available | 2021-08-25T05:56:33Z | |
| dc.date.issued | 2021-08-24 | |
| dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/108744 | |
| dc.description.abstract | Bunga krisan merupakan salah satu komoditas florikultura yang mempunyai jumlah
produksi terus meningkat. Sebagian besar bunga krisan Indonesia diekspor ke Jepang namun
Indonesia hanya memenuhi 0,19% dari total ekspor bunga krisan ke Jepang. Penelitian ini
bertujuan untuk (1) menganalisis keunggulan komparatif bunga krisan di pasar Jepang dan (2)
mengalisis keunggulan kompetitif bunga krisan di pasar Jepang. Penelitian ini menggunakan
metode Revealed Comparative Advantage untuk menganalisis keunggulan komparatif bunga
krisan di Jepang dan metode Export Product Dynamic serta Diamond’s Porter untuk menganalisis
keunggulan kompetitif bunga krisan di Jepang. Hasil peneltian menunjukan bahwa Indonesia tidak
memiliki keunggulan komparatif, sedangkan terkait keunggulan kompetitif, ekspor bunga krisan
Indonesia memiliki keunggulan kompetitif yang relatif lemah. Bunga krisan Indonesia berada pada
posisi falling star serta faktor strategi, struktur, dan persaingan perusahaan menjadi keunggulan
nasional untuk ekspor bunga krisan, sedangkan faktor kondisi, faktor industri terkait dan
pendukung, faktor permintaan masih menjadi masalah dalam ekspor krisan Indonesia. | id |
| dc.description.abstract | Chrysanthemum is one of the floricultural commodities that has an increasing number of
productions. Most of Indonesia's chrysanthemum flowers are exported to Japan but Indonesia only
fulfills 0.19% of the total exports of chrysanthemums to Japan. This study aims to: (1) analyze the
comparative advantage of chrysanthemums in the Japanese market and (2) analyze the competitive
advantages of chrysanthemums in the Japanese market. This study uses the Revealed Comparative
Advantage method to analyze the comparative advantage of chrysanthemums in Japan and the
Export Product Dynamic and Diamond's Porter methods to analyze the competitive advantages of
chrysanthemums in Japan. The results of the research show that Indonesia does not have a
comparative advantage, while in terms of competitive advantage, Indonesian chrysanthemum
exports have a relatively weak competitive advantage. Indonesian chrysanthemum flowers are in
a falling star position and the company's strategy, structure and competition factors are a national
advantage for chrysanthemum exports, while condition factors, related and supporting industry
factors, demand factors are still a problem in Indonesian chrysanthemum exports. | id |
| dc.language.iso | id | id |
| dc.publisher | IPB University | id |
| dc.title | Analisis Daya Saing Bunga Krisan di Pasar Jepang | id |
| dc.title.alternative | Analysis of the Competitiveness of Chrysanthemum Flowers in the Japanese Market | id |
| dc.type | Undergraduate Thesis | id |
| dc.subject.keyword | Diamond's Porter, EPD, International Trade, RCA | id |
| dc.subject.keyword | Diamond's Porter | id |
| dc.subject.keyword | EPD | id |
| dc.subject.keyword | International Trade | id |
| dc.subject.keyword | RCA | id |
