Browsing UT - Faculty of Economics and Management by Author "Cahya, Wid a Novasari"
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Kajian Entrepreneurial Marketing terhadap Pengembangan dan Keberlanjutan Usaha IKM Makanan dan Minuman di Wilayah Bogor
Cahya, Wid a Novasari | Sarma, Ma'mun (2014)Food and beverage industries are one of the non-oil and gas subsector manufacture in Bogor. The marketing concept of the Small and Medium Enterprises (SMEs) is different from the Big Enterprises. SMEs employes the ...