Browsing UT - Faculty of Human Ecology by Author "Abdullah, Muhammad Irfan"
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Community Dynamics Of Consumer In Improving The Effectiveness Of Marketing Communications (The Case Of Motor Community Yamaha Matic Bogor).
Abdullah, Muhammad Irfan | Fatchiya, Anna (2010)Consumer community is a social group made a similar consumption of the product. Marketing communications can be conducted through a community approach to the consumer. Goal of this research were to identify the level of ...