Nilai Tambah dan Kelayakan Finansial Manisan Tomat Ceri di Lotus Farm Kabupaten Bogor

Abstract

Fluktuasi harga komoditas agribisnis, khususnya pada komoditas tomat ceri, telah menyebabkan kerugian signifikan bagi petani dengan harga jual tomat turun hingga Rp10.000,- per kilogram. Penelitian ini bertujuan untuk menganalisis nilai tambah dan analisis usaha pengolahan manisan tomat ceri dari aspek non finansial dan finansial yang dapat meningkatkan pendapatan petani. Hasil penelitian menunjukkan bahwa produk olahan manisan tomat ceri mampu memberikan nilai tambah hingga 65%, tingkat keuntungan sebesar 63%, Analisis kelayakan finansial menggunakan proyeksi arus kas dan kriteria investasi menghasilkan Net Present Value (NPV) sebesar Rp121.536.144, Internal Rate of Return (IRR) sebesar 20%, Net Benefit Cost Ratio (Net B/C) sebesar 1,728, Gross Benefit Cost Ratio (Gross B/C) sebesar 1,081, dan Payback Period (PP) selama 5,06 tahun atau 5 tahun 1 bulan, yang menandakan usaha ini layak secara finansial dan menguntungkan. Selain itu, R/C Ratio meningkat signifikan dari 0,954 menjadi 1,126 setelah pengembangan usaha, mengindikasikan peningkatan efisiensi dan profitabilitas. Dengan demikian, pengolahan tomat menjadi manisan tomat ceri sangat direkomendasikan sebagai upaya strategis untuk meningkatkan nilai tambah dan pendapatan petani tomat ceri.

Fluctuations in agribusiness commodity prices, particularly cherry tomatoes, have caused significant losses for farmers, with selling prices plummeting to as low as IDR 10,000 per kilogram. This study aims to analyze the added value and to assess the feasibility of a candied cherry tomatoes processing business, from both non-financial and financial aspects, as a means of increasing farmers' income. The results show that candied cherry tomatoes products generate an added value of up to 65% and a profit rate of 63%. The financial feasibility analysis, based on cash flow projections and investment criteria, yielded a Net Present Value (NPV) of IDR 121.536.144, an Internal Rate of Return (IRR) of 20%, a Net Benefit-Cost Ratio (Net B/C) of 1,728, a Gross Benefit-Cost Ratio (Gross B/C) of 1.081, and a Payback Period (PP) of 5,06 years (5 years and 1 months), indicating that the business is financially feasible and profitable. In addition, the Revenue-Cost (R/C) Ratio increased significantly from 0,954 to 1.126 following business development, indicating improved efficiency and profitability. These findings suggest that processing tomatoes into candied cherry tomatoes is a strategic approach that is highly recommended for increasing both the added value of the product and the income of cherry tomato farmers.