Dampak Ekonomi dan Kesediaan Kontribusi Wisatawan terhadap Pengembangan Kampung Wisata Lisung Uyut

Abstract

Kampung Wisata Lisung Uyut yang berada di Desa Cijangkar, Nyalindung, Sukabumi memiliki daya tarik wisata tersendiri karena letaknya di atas perbukitan menyuguhkan pemandangan alam yang indah dan asri dan sudah ada sejak tahun 2019. Kampung Wisata Lisung Uyut dengan konsep wisata alam rekreasi, konservasi dan edukasi menawarkan konsep agroedutourism. Namun agar dapat menarik wisatawan, Kampung Wisata Lisung Uyut perlu adanya upaya pengembangan wisata, dikarenakan saat ini lokasi wisata tersebut terdapat lahan seluas delapan hektar yang belum dimanfaatkan secara optimal. Tujuan penelitian ini adalah (1) Mengidentifikasi persepsi wisatawan terhadap Kampung Wisata Lisung Uyut; (2) Mengestimasi dampak ekonomi bagi masyarakat sekitar kawasan Kampung Wisata Lisung Uyut; (3) Mengestimasi preferensi dan kesediaan kontribusi wisatawan terhadap rencana pengembangan Kampung Wisata Lisung Uyut. Berdasarkan hasil skala likert pengunjung setuju bahwa secara umum fasilitas, kebersihan, keamanan, dan aksesibilitas sudah membaik. Estimasi dampak ekonomi dari adanya Kampung Wisata Lisung Uyut berdasarkan nilai efek pengganda, diperoleh nilai keynesian income multiplier sebesar 1,02 dan nilai ratio income multiplier tipe 1 dan tipe 2 sebesar 1,58 dan 2,22.

Lisung Uyut Tourism Village located in Cijangkar Village, Nyalindung, Sukabumi has its own tourist attraction because it is located on the hills offering beautiful natural scenery and beautiful and has existed since 2019. Lisung Uyut Tourism Village with the concept of recreational, conservation and educational nature tourism offers the concept of agroedutourism. However, in order to attract tourists, Lisung Uyut Tourism Village needs tourism development efforts, because currently the tourist location has eight hectares of land that has not been optimally utilized. The objectives of this study are (1) to identify tourist perceptions of Lisung Uyut Tourism Village; (2) to estimate the economic impact on the community around the Lisung Uyut Tourism Village area; (3) to estimate the preferences and willingness of tourist to contribute to the development plant of Lisung Uyut Tourism Village. Based on the results of the Likert scale, visitors agree that in general the facilities, cleanliness, security, and accessibility have improved. Estimating the economic impact of Lisung Uyut Tourism Village based on the multiplier effect value, the Keynesian income multiplier value is 1,02 and the ratio value of income multiplier type 1 and type 2 is 1,58 and 2,22.