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dc.contributor.advisorFalatehan, A Faroby
dc.contributor.advisorRaswatie, Fitria Dewi
dc.contributor.authorNurlaily, Romadhani Alifia
dc.date.accessioned2021-01-27T03:16:40Z
dc.date.available2021-01-27T03:16:40Z
dc.date.issued2021
dc.identifier.urihttp://repository.ipb.ac.id/handle/123456789/105448
dc.description.abstractIndonesia merupakan pemasok utama rumput laut (raw material) di dunia, namun dalam mengembangkan ekspornya masih menghadapi berbagai masalah sehingga menuntut Indonesia untuk dapat meningkatkan daya saing rumput laut supaya dapat bertahan dan bersaing di pasar internasional. Penelitian ini bertujuan untuk 1) menganalisis faktor-faktor yang memengaruhi nilai ekspor rumput laut (raw material) Indonesia ke negara tujuan dan 2) Menganalisis daya saing komoditas rumput laut (raw material) Indonesia melalui pendekatan keunggulan komparatif dan kompetitif. Metode yang digunakan dalam penelitian ini adalah Gravity Model, RCA, EPD, dan Porter’s Diamond. Hasil estimasi gravity model menunjukkan bahwa variabel harga ekspor rumput laut Indonesia ke negara tujuan dan populasi negara tujuan memengaruhi nilai ekspor rumput laut Indonesia ke negara tujuan. Hasil analisis RCA menunjukkan bahwa Indonesia memiliki daya saing kuat di negara tujuan Cina, Chili, Korea Selatan, Vietnam, Filipina, Hongkong, Perancis, Spanyol, dan Denmark. Hasil analisis EPD menunjukkan bahwa ekspor rumput laut Indonesia berada di posisi rising star, lost opportunity, falling star dan retreat. Hasil Porter’s Diamond menunjukkan bahwa komponen faktor, kondisi permintaan, peran pemerintah, dan peran kesempatan merupakan kekuatan yang di butuhkan untuk ekspor rumput laut Indonesia, sedangkan industri terkait dan pendukung, dan struktur, strategi, dan persaingan perusahaan merupakan kelemahan dalam hal penunjang ekspor.id
dc.description.abstractIndonesia is the main supplier of seaweed (raw material) in the world, but in developing its exports it still faces various problems, thus demanding Indonesia to increase the competitiveness of seaweed so that it can survive and compete in the international market. This study aims to 1) analyze the factors that affect the export value of Indonesian seaweed to the destination country, and 2) analyze the competitiveness of Indonesian seaweed commodities (raw material) through a comparative and competitive advantage approach. The method used in this research is Gravity Model, RCA, EPD, and Porter’s Diamond. The estimation results of the gravity model show that the variable price of Indonesian seaweed exports to the destination country and the population of the destination country affect the export value of Indonesian seaweed to the destination country. The results of the RCA analysis show that Indonesia has strong competitiveness in the destination countries of China, Chile, South Korea, Vietnam, the Philippines, Hong Kong, France, Spain, and Denmark. The results of the EPD analysis show that Indonesia's seaweed exports are in the position of the rising star, lost opportunity, falling star, and retreat. Porter's Diamond results show that the component factors, demand conditions, the role of government, and the role of opportunity are the strengths needed for Indonesian seaweed exports, while the related and supporting industries, and the structure, strategy, and company competition are weaknesses in terms of supporting exports.id
dc.language.isoidid
dc.publisherIPB Universityid
dc.titleAnalisis Daya Saing Ekspor Rumput Laut Indonesia ke Negara Tujuanid
dc.typeUndergraduate Thesisid
dc.subject.keywordEPDid
dc.subject.keywordexport valueid
dc.subject.keywordgravity modelid
dc.subject.keywordporter's diamondid
dc.subject.keywordRCAid


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