Riset Pemasaran dan Konsumen Seri 2
dc.contributor.author | Sumarwan, Ujang | |
dc.contributor.author | Prihartono, Aditya Galih | |
dc.contributor.author | Sumarlin, Antonius W | |
dc.contributor.author | Mamahit, Desi Albert | |
dc.contributor.author | Purnomohadi, Eri | |
dc.contributor.author | Hasan, Judianto | |
dc.contributor.author | Ahmady, Muchlis | |
dc.contributor.author | Wulandari, Ririn | |
dc.contributor.author | Haryono, Tubagus | |
dc.date.accessioned | 2013-02-12T02:57:51Z | |
dc.date.available | 2013-02-12T02:57:51Z | |
dc.date.issued | 2012-06 | |
dc.identifier.isbn | 978-979-493-410-4 | |
dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/60683 | |
dc.description.abstract | Pengolahan dan Analisis data serta kajian: Budaya dan risiko kredit, marketing destination brands, brands equity dan motivasi , model keputusan konsumen, sikap konsumen dan produk hijau, pemasaran hubungan, consumer awareness dan sertifikat ekolabel, model pengembangan kota gas | en |
dc.publisher | IPB Press | |
dc.subject | Riset | en |
dc.subject | Pemasaran | en |
dc.subject | Konsumen | en |
dc.title | Riset Pemasaran dan Konsumen Seri 2 | en |
dc.title.alternative | marketing and consumer research | en |
dc.type | Book | en |