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Persepsi dan Sikap Ibu terhadap Klaim Gizi dalam Iklan Susu Formula Lanjutan Anak Usia Prasekolah dan Hubungannya dengan Keputusan Pembelian
(IPB (Bogor Agricultural University), 2009)
Not al/ advertisements give correct information, therefore make Melalui the consumer confuse. The aimed of this research were to analyze category ofMerek. advertisement claim, purchasing decision and the relationship of ...
Pengaruh Persepsi dan Preferensi Konsumen terhadap Keputusan Pembelian Hunian Green Product
(JURNAL MANAJEMEN DAN ORGANISASI, Departemen Manajemen, Fakultas Ekonomi dan Manajemen, Institut Pertanian Bogor, 2015-04)
The purposes of this study are: 7) to identify foctors that influence consumer perceptions on green product purchase decisions; 2) to identify factors affecting consumer preferences of green product purchose decision; 3) ...
Managing Reward to Enhance Customer Value :Empirical Study of Frequent Flyer Program "Reviewer"
(Jurnal manajemen Teknologi Sekolah Bisnis&Manajemen ITB, 2014)
Comparison of Power Influence Factors Shaping Loyalty Indonesian Domestic Airlines
(International Institute for Science, Technology & Education Accelerating Global Knowledge Creation and Sharing, 2015)
Passenger perception of the quality of airline service LFA lower than the FSA for airline passengers pay the ticket realized with relatively cheaper rates. This study airned to analyze the differences in causality between ...