Perencanaan Eduwisata Persemaian di Taman Hutan Raya Ir. H. Djuanda Kabupaten Bandung

Abstract

Persemaian Tonjong di Tahura Ir. H. Djuanda berperan penting dalam penyediaan bibit rehabilitasi hutan, namun potensinya sebagai objek eduwisata belum dimanfaatkan sehingga nilai edukasi dan ekonomi kawasan belum tergali. Penelitian ini bertujuan mengidentifikasi daya tarik, pengelolaan, dan fasilitas persemaian, mengidentifikasi karakteristik, persepsi, dan preferensi wisatawan, serta merancang program eduwisata persemaian. Data primer dan sekunder dikumpulkan melalui observasi, wawancara, kuesioner kepada 100 responden secara purposive sampling, dan studi literatur data wisatawan dianalisis kuantitatif deskriptif dengan skala Likert, data kawasan dianalisis kualitatif deskriptif melalui SWOT. Hasil menunjukkan persemaian memiliki 25 jenis tanaman dengan sebagian spesies endemik Jawa Barat yang langka, persepsi wisatawan terhadap nilai edukatif sangat setuju, dan preferensi tertinggi pada peta interpretasi serta video promosi. Temuan ini mendasari program eduwisata rasamala yang diharapkan meningkatkan nilai edukasi dan ekonomi kawasan sekaligus mendukung fungsi konservasi persemaian.

The Tonjong nursery at Tahura Ir. H. Djuanda plays a key role in supplying seedlings for forest rehabilitation, yet its potential as an edu-tourism object remains underutilized, leaving the area's educational and economic value untapped. This study aimed to identify the nursery's attractions, management, and facilities, assess visitor characteristics, perceptions, and preferences, and design a nursery-based edu-tourism program. Data were collected through observation, interviews, questionnaires distributed to 100 purposively sampled respondents, and literature review; visitor data were analyzed using descriptive quantitative methods with a Likert scale, while site data were analyzed using descriptive qualitative SWOT analysis. Results showed 25 plant species including some rare West Java endemics, visitor perception of educational value in the strongly-agree category, and highest preferences for interpretive maps and promotional videos. These findings underpin the rasamala edu-tourism program, expected to enhance educational and economic value while supporting the nursery's conservation function.