Perancangan Media Interpretasi Visual Keanekaragaman Satwa Di Jalur Pendakian Gunung Slamet Kabupaten Purbalingga Provinsi Jawa Tengah

Abstract

Gunung Slamet memiliki keanekaragaman satwa yang tinggi, potensi tersebut dapat menjadi sarana edukasi bagi wisatawan dalam mengenal satwa di jalur pendakian, namun informasi mengenai satwa tersebut belum tersampaikan karena terbatasnya media interpretasi di jalur pendakian. Penelitian ini bertujuan untuk mengidentifikasi jenis satwa yang layak diinterpretasikan, menganalisis persepsi dan preferensi wisatawan terhadap media interpretasi visual, serta merancang media interpretasi visual. Metode penelitian menggunakan pendekatan campuran (mixed method) melalui observasi lapang, studi literatur, wawancara dengan pengelola, dan penyebaran kuesioner kepada 100 responden yang dipilih menggunakan teknik purposive sampling. Hasil penelitian menunjukkan bahwa terdapat 39 jenis satwa yang terdiri atas mamalia besar, mamalia kecil, aves, dan reptil/amfibi. Persepsi pengunjung menunjukkan bahwa media interpretasi visual dinilai penting untuk membantu mengenali satwa, meningkatkan pemahaman konservasi, dan menambah pengalaman edukatif selama pendakian. Berdasarkan hasil tersebut, dirancang media interpretasi berupa papan interpretasi visual dan poster QR Code yang menarik dan mudah dipahami

Mount Slamet is home to a high diversity of wildlife; this potential could serve as an educational tool for tourists to learn about the wildlife along the hiking trails, but information about these animals has not yet been effectively communicated due to the limited interpretive media available on the trails. This study aims to identify wildlife species suitable for interpretation, analyze tourists’ perceptions and preferences regarding visual interpretive media, and design visual interpretive media. The research method employs a mixed-methods approach through field observations, literature reviews, interviews with park managers, and the distribution of questionnaires to 100 respondents selected using purposive sampling. The results show that there are 39 species of wildlife, consisting of large mammals, small mammals, birds, and reptiles/amphibians. Visitors’ perceptions indicate that visual interpretation media are considered important for helping to identify wildlife, enhancing conservation understanding, and enriching the educational experience during the hike. Based on these results, visual interpretation media in the form of visually appealing and easy-to-understand interpretive panels and QR code posters were designed