Perencanaan Katalog Digital Kuliner Tradisional Betawi dalam Mendukung Pelestarian Warisan Budaya Takbenda di DKI Jakarta

Abstract

Warisan Budaya Takbenda (WBTb) kuliner tradisional Betawi di Provinsi DKI Jakarta menghadapi tantangan pelestarian akibat modernisasi, globalisasi budaya, dan keterbatasan dokumentasi digital. Penelitian ini bertujuan mengidentifikasi dan menginventarisasi kuliner tradisional Betawi yang telah ditetapkan sebagai WBTb serta mengetahui persepsi, minat, dan preferensi Generasi Z terhadap kuliner tradisional dan media katalog digital. Penelitian menggunakan metode deskriptif kualitatif melalui observasi, wawancara mendalam, studi dokumentasi, dan kuesioner. Hasil penelitian menunjukkan bahwa terdapat 29 kuliner tradisional Betawi yang telah ditetapkan sebagai WBTb dan memiliki nilai sejarah, identitas budaya, serta potensi wisata budaya yang tinggi. Generasi Z menunjukkan persepsi positif terhadap pelestarian kuliner tradisional serta preferensi terhadap media digital yang interaktif dan mudah diakses. Hasil analisis SWOT menghasilkan strategi perencanaan katalog digital berbasis visual interaktif. Penelitian menghasilkan katalog digital kuliner tradisional Betawi berbasis PDF interaktif sebagai media dokumentasi, edukasi, dan promosi budaya dalam mendukung pelestarian WBTb di Provinsi DKI Jakarta.

The Intangible Cultural Heritage (ICH) of traditional Betawi cuisine in the Special Capital Region of Jakarta faces preservation challenges due to modernization, cultural globalization, and limited digital documentation. This study aims to identify and catalog traditional Betawi cuisine that has been designated as ICH, as well as to understand Generation Z’s perceptions, interests, and preferences regarding traditional cuisine and digital catalog media. The study employed a qualitative descriptive method through observation, in-depth interviews, documentary analysis, and questionnaires. The results indicate that there are 29 traditional Betawi culinary items designated as ICH, possessing significant historical value, cultural identity, and high potential for cultural tourism. Generation Z demonstrated positive perceptions toward the preservation of traditional cuisine and a preference for interactive and easily accessible digital media. The SWOT analysis resulted in a planning strategy for an interactive visual based digital catalog. The study produced a digital catalog of traditional Betawi cuisine in the form of a PDF interaktif as a medium for documentation, education, and cultural promotion to support the preservation of WBTb in the Special Capital Region of Jakarta