| dc.contributor.advisor | Suparman | |
| dc.contributor.author | FEBYTHASYA, ALYA | |
| dc.date.accessioned | 2024-08-08T06:33:53Z | |
| dc.date.available | 2024-08-08T06:33:53Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/156623 | |
| dc.description.abstract | Perkembangan teknologi dan pengetahuan digital di zaman 4.0 saat ini
mengalami kemajuan yang sangat pesat dan tak terbendung. Semua bidang
kehidupan manusia kini tergantung pada teknologi dan digitalisasi. Pada media
sosial yang telah dikelola oleh Hotel Salak The Heritage tidak terdapat informasi
mengenai company profile yang bisa diakses oleh customer. Hotel Salak The
Heritage memerlukan pembaharuan video company profile untuk bisa menjangkau
audiens lebih luas. Video company profile adalah jenis media promosi serta
informasi yang dapat digunakan untuk perusahaan. Pada proses pembuatan video
company profile melewati beberapa tahap pra produksi hingga pasca produksi. Pada
proses produksi, peran DOP dibutuhkan untuk menerapkan teknik-teknik
pengambilan gambar pada video company profile. Lokasi produksi dilakukan di
Hotel Salak The Heritage selama kurang lebih tiga bulan. Manfaat dari pembuatan
video company profile untuk penulis mendapatkan ilmu serta pengalaman yang
berharga dan untuk Hotel Salak The Heritage dapat meningkatkan kesadaran merk
kepada calon customer. Metode pengumpulan data yang digunakan adalah diskusi,
observasi, wawancara, dokumentasi dan studi pustaka.
Kata kunci: hotel salak the heritage, perkembangan teknologi, video company
profile | |
| dc.description.abstract | The advancement of technology and digital knowledge in the current 4.0 era
is experiencing rapid and unstoppable progress. Almost all aspects of human life
now depend on technology and digitalization. However, the social media managed
by Hotel Salak The Heritage does not include accessible company profile
information for customers. Hotel Salak The Heritage needs an updated company
profile video to reach a wider audience. A company profile video is a type of
promotional and informational media that can be used for the company. The
production process of the company profile video goes through several stages from
pre-production to post-production. During the production process, the role of the
Director of Photography (DOP) is needed to apply various filming techniques in
the company profile video. The production takes place at Hotel Salak The Heritage
for approximately three months. The benefits of making the company profile video
include valuable knowledge and experience for the writer and increased brand
awareness for Hotel Salak The Heritage among potential customers. The data
collection methods used are discussions, observations, interviews, documentation,
and literature studies.
Keyword: company profile videos, hotel salak the heritage, technological
developments | |
| dc.description.sponsorship | | |
| dc.language.iso | id | |
| dc.publisher | IPB University | id |
| dc.title | Proses Pengambilan Gambar pada Produksi Video Company Profile Hotel Salak The Heritage | id |
| dc.title.alternative | The process of taking pictures in the production of the Salak The Heritage Hotel Company Profile Video | |
| dc.type | Tugas Akhir | |
| dc.subject.keyword | video company profile | id |
| dc.subject.keyword | Hotel Salak The Heritage | id |
| dc.subject.keyword | hotel salak the heritage | id |
| dc.subject.keyword | perkembangan teknologi | id |
| dc.subject.keyword | company profile videos | id |
| dc.subject.keyword | technological developments | id |
