Browsing by Author "Agustin, Kurnia"

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The Effectiveness of Instagram @alfamidigemabudaya as an Internal Communication Media with the EPIC Model

Agustin, Kurnia | Astuti, Vivien Febri (2025)

This study evaluates the effectiveness of the Instagram account @alfamidigemabudaya as an internal corporate communication medium using the EPIC Model theory. The Instagram account functions as an information platform that ...