Pengembangan Desain Motif Batik Cibuluh melalui Identitas Kota Bogor

Abstract

Kota Bogor dikenal dengan identitas budaya dan alamnya yang khas, meski terancam modernisasi. Kampung Batik Cibuluh merupakan destinasi wisata edukasi dan pusat batik khas Bogor dengan motif perpaduan tradisi dan inovasi. Penelitian ini menganalisis motif batik Cibuluh, persepsi masyarakat dan pengrajin, serta unsur Kota Bogor sebagai inspirasi desain batik. Data dikumpulkan melalui wawancara, observasi, dan kuesioner. Hasilnya, motif batik di Kampung Batik Cibuluh sangat beragam dan terinspirasi flora, fauna, serta budaya lokal. Masyarakat menilai motif-motifnya baik, sedangkan pengrajin menilai sangat baik. Motif modern seperti Batik Rusa Mulyaning Rimba dan Kujang Rancangè populer tanpa meninggalkan unsur tradisional, sehingga menarik wisatawan dan meningkatkan nilai ekonomi batik. Desain motif dinilai sangat sesuai dengan identitas Kota Bogor. Pembuatan booklet motif batik jadi media edukasi dan promosi efektif untuk memperkenalkan Batik Cibuluh kepada masyarakat dan wisatawan.

The city of Bogor is known for its distinctive cultural and natural identity, although it faces threats from modernization. Cibuluh Batik Village is an educational tourism destination and a center of typical Bogor batik, featuring motifs that blend tradition and innovation. This study analyzes the batik motifs of Cibuluh, the perceptions of the community and artisans, as well as elements of Bogor City that inspire batik design. Data were collected through interviews, observations, and questionnaires. The results show that the batik motifs in Cibuluh Batik Village are very diverse and inspired by local flora, fauna, and culture. The community rates the motifs as good, while the artisans rate them as very good. Modern motifs such as Batik Rusa Mulyaning Rimba and Kujang Rancangè are popular without losing traditional elements, thus attracting tourists and increasing the economic value of batik. The motif designs are considered highly compatible with the identity of Bogor City. The creation of a batik motif booklet has become an effective educational and promotional medium to introduce Cibuluh Batik to the public and tourists.