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Managing Reward to Enhance Customer Value :Empirical Study of Frequent Flyer Program "Reviewer"
(Jurnal manajemen Teknologi Sekolah Bisnis&Manajemen ITB, 2014)
Managing Rewards to Enhance Customer Value: Empirical Study of Frequent Flyer Program
(Jurnal Manajemen Teknologi, 2014-10-01)
The Role of Relational Reward Benefits for Developing the Non-Financial Value of a Customer to an Organization: Structural Equation Modeling Approach
(Gadjah Mada International Journal of Business, 2014-12-01)