Analisis Faktor-Faktor Kualitas Pelayanan yang Dipentingkan Pelanggan PT Taspen (Persero) Kantor Cabang Bogor

Abstract

This thesis analyzes the factors that necessitated by customers of PT Taspen (Persero) Branch Bogor. Method of analysis used is descriptive analysis and factor analysis. Data processing is using Microsoft Office Excel 2007 and IBM SPSS Statistics 20. Based on the analysis of overall data, customers of PT Taspen (Persero) Branch Bogor with the male gender by 58 percent, with an age range of 51-60 years by 47 percent, and the marital status of the respondents are married by 56 percent. Pension type were pensioners alone by 57 percent, with the background work as a staff by 48 percent, and the last education of the respondents are senior high school by 32 percent. A total of five factors formed in this analysis, 28 of the attributes are entirely valid to qualify the factor analysis. Factors necessitated by customers of PT Taspen (Persero) Branch Bogor arranged in order of the greatest eigenvalues is services factor (10,587), assurance and empathy factor (2,911), tangibles factor (2,086), process factor (1,502), and empathy factor (1,264).