Analyze People’s Business Credit (Kur) As A Goverment Effort In Empowered Smes At Pt.Bri Persero Unit Ciomas, Bogor.

Abstract

The purpose of this study is to see and analyze the People's Business Credit programs (KUR) at Bank Rakyat Indonesia Unit Ciomas, Bogor. Target in this research is the dealer and customer officer of BRI Unit Ciomas, who access the program KUR. This research used purposive sampling to determine the informant and the respondent. This study uses a quantitative approach, which supported the qualitative data, to see the implementation of the People's Business Credit at BRI Ciomas and analyze it based on community development. In implementing the program People's Business Credit (KUR), BRI has focused on aspects of community development especially in the empowerment, such as the supervision of activities whose goal is to empower SMEs. In this study, participation has not been visible, but the efforts have been implemented although empowerment is not perfect.