Rencana Pengembangan Agribisnis Daun Kumis Kucing dengan Pendekatan Cooperative Entrepreneur di Bogor

Abstract

Business plan is the beginning stage of starting a business activity. The purposes of this business is to increase farmer welfare and the sale value of fresh Kidney tea comodities that processed into powder form. This research uses cooperative entrepreneurship approach because cooperative entrepreneurship regarded as an approach that suitable to operate this business. Financial and nonfinancial aspect are used as analysis method to collecting data. The financial aspect or tools which used in developing financial planning in the business operation are NPV, Net B/C, IRR< Payback Period (PP), Breakevent Point (BEP), report of Cashflow, and report of income (profit and loss).The resultsofthis approachis increases the farmersselling pricefromtwothousandrupiahto eightthousandrupiah. Netbenefitsreceivedis Rp79 577in the first yearandRp28 709in the next year