Browsing UT - Communication and Community Development by Author "Sutanti, Gina"
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Efektivitas Bauran Promosi Produk Olahan Pertanian Lapis Nangka Rafita’s Cake Bogor
Sutanti, Gina | Kusumastuti, Yatri Indah (2015)Promotion mix is the way that companies use to inform the product so that it can affect the purchase. The purpose of this study was to analyze the effectiveness of the promotional mix products Lapis Nangka Rafita's Cake ...