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Positioning Iklan Televisi Melalui Reproduksi Sosial : Kasus Iklan Sampoerna A MildPositioning of Television Advertising Through Social Reproduction : Sampoerna A Mild Case of Ad
(IPB (Bogor Agricultural University), 2011)
Television ads contained the social reproduction of the symbol and certain ideas that typically existed in society. Television advertising of cigarettes Sampoerna A Mild presented a message by positioning its products ...