dc.description.abstract | The Rumah Kayu Permaculture website has purpose to provide information and branding
for customers, potential customers, and business partners. During the trial phase of its
access and usage, several user complaints and feedback were received. The company
aims to measure satisfaction, conduct evaluations, and make further improvements to
enhance the website's quality. This study aims to identify which attributes need to be
improved and which should be maintained using the IPA method, evaluate the importance
and performance of the website in relation to user satisfaction using the CSI method, and
the implement improvements. The IPA analysis highlights that attributes in quadrant 1
such as ease of communication with the company, up to date information, and information
accuracy require attention. The CSI analysis shows score of 81%, indicating a high level
of satisfaction. Implemented improvements include adding a direct contact feature with
the company, a Frequently Asked Questions (FAQ) section to the footer, a navigation
menu, new pages with latest information about activities at Rumah Kayu Permaculture
and Luckys Farm Organic and articles with clear sources of information. | id |