| dc.contributor.advisor | Ridwan, Wonny Ahmad | |
| dc.contributor.author | Andrian, Alfin | |
| dc.date.accessioned | 2024-08-16T07:46:46Z | |
| dc.date.available | 2024-08-16T07:46:46Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/157670 | |
| dc.description.abstract | Website Rumah Kayu Permaculture bertujuan memberikan informasi dan
branding kepada konsumen, calon konsumen, serta mitra perusahaan. Pada saat uji
coba akses dan penggunaannya terdapat beberapa feedback berupa keluhan dari
pengguna. Perusahaan berharap untuk dilakukan pengukuran kepuasan, evaluasi
dan perbaikan lebih lanjut guna meningkatkan kualitas website. Penelitian ini
bertujuan mengkaji prioritas atribut yang perlu diperbaiki dan dipertahankan
dengan menggunakan metode IPA, mengkaji tingkat kepentingan dan kinerja
website terhadap kepuasan pengguna dengan metode CSI dan melakukan perbaikan
pada website. Analisis IPA menunjukkan atribut di kuadran 1 yang perlu
diperhatikan kemudahan komunikasi dengan perusahaan, informasi terbaru, dan
akurasi informasi. Hasil analisis CSI menunjukkan nilai 81%, dalam kategori sangat
puas. Perbaikan yang diimplementasikan meliputi penambahan fitur kontak
langsung dengan perusahaan, kolom Frequently Asked Questions (FAQ) di footer,
menu navigasi dan halaman baru dengan informasi terbaru mengenai kegiatan di
Rumah Kayu Permaculture dan Luckys Farm Organic, serta artikel dengan sumber
informasi yang jelas | |
| dc.description.abstract | The Rumah Kayu Permaculture website has purpose to provide information
and branding for customers, potential customers, and business partners. During the
trial phase of its access and usage, several user complaints and feedback were
received. The company aims to measure satisfaction, conduct evaluations, and make
further improvements to enhance the website's quality. This study aims to identify
which attributes need to be improved and which should be maintained using the
IPA method, evaluate the importance and performance of the website in relation to
user satisfaction using the CSI method, and the implement improvements. The IPA
analysis highlights that attributes in quadrant 1 such as ease of communication with
the company, up to date information, and information accuracy require attention.
The CSI analysis shows score of 81%, indicating a high level of satisfaction.
Implemented improvements include adding a direct contact feature with the
company, a Frequently Asked Questions (FAQ) section to the footer, a navigation
menu, new pages with latest information about activities at Rumah Kayu
Permaculture and Luckys Farm Organic and articles with clear sources of
information | |
| dc.description.sponsorship | | |
| dc.language.iso | id | |
| dc.publisher | IPB University | id |
| dc.title | Implementasi Perbaikan Kualitas Website Rumah Kayu Permaculture | id |
| dc.title.alternative | Implementation of Website Quality Improvement for the Rumah Kayu Permaculture | |
| dc.type | Tugas Akhir | |
| dc.subject.keyword | CSI | id |
| dc.subject.keyword | IPA | id |
| dc.subject.keyword | user satisfaction | id |
| dc.subject.keyword | website | id |
