| dc.contributor.advisor | Mansjoer, Andri Latif Asikin | |
| dc.contributor.author | Nur'aini, Oksabila | |
| dc.date.accessioned | 2024-07-22T01:14:13Z | |
| dc.date.available | 2024-07-22T01:14:13Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/154434 | |
| dc.description.abstract | Indonesia mengalami kenaikan jumlah wisatawan domestik tahun 2023 sebesar
1,9% dari tahun sebelumnya. Minat wisatawan mengunjungi suatu destinasi
dipengaruhi oleh harga tiket masuk sebagai pertimbangan penting dalam keputusan
berwisata. Kebun Anggur Firizco belum menetapkan harga tiket masuk,
mengakibatkan persoalan lingkungan seperti kerusakan pada kebun. Penelitian ini
bertujuan mengidentifikasi karakteristik wisatawan Kebun Anggur Firizco,
mengetahui faktor-faktor yang mempengaruhi nilai WTP wisatawan Kebun Anggur
Firizco, dan menghitung besaran kesedian membayar (Willingness To Pay) harga
tiket masuk wisatawan Kebun Anggur Firizco. Metode yang digunakan adalah
regresi linear berganda dan contingent valuation method (CVM). Hasil penelitian
ini menunjukan variable yang signifikan dalam mempengaruhi kesediaan
membayar tiket masuk Kebun Anggur Firizco adalah jenis kelamin, status
pernikahan, jumlah tanggungan, pendapatan perbulan, dan frekuensi kunjungan.
Nilai rataan (EWTP) sebesar Rp 11.559,00 per orang | |
| dc.description.abstract | Indonesia experienced an increase in the number of domestic tourists in 2023 by
1.9% from the previous year. Tourists' interest in visiting a destination is influenced
by the price of admission as an important consideration in travel decisions. Firizco
Vineyard has not set an entrance ticket price, resulting in environmental problems
such as damage to the garden. This study aims to identify the characteristics of
Firizco Vineyard tourists, determine the factors that affect the WTP value of Firizco
Vineyard tourists, and calculate the amount of willingness to pay the entrance ticket
price of Firizco Vineyard tourists. The method used is multiple linear regression
and contingent valuation method (CVM). The results of this study indicate that the
variables that are significant in influencing the willingness to pay for Firizco
Vineyard entrance tickets are gender, marital status, number of dependents,
monthly income, and frequency of visits. The average value (EWTP) is Rp
11,559.00 per person | |
| dc.description.sponsorship | | |
| dc.language.iso | id | |
| dc.publisher | IPB University | id |
| dc.title | Analisis Willingness to Pay Wisatawan Terhadap Tiket Masuk pada Kebun Anggur Firizco Di Kabupaten Bandung Barat | id |
| dc.title.alternative | Analysis of Tourists Willingness to Pay for Entrance Tickets at The Firizco Vineyard in West Bandung Regency | |
| dc.type | Tugas Akhir | |
| dc.subject.keyword | multiple linear regression | id |
| dc.subject.keyword | willingness to pay | id |
| dc.subject.keyword | CVM | id |
| dc.subject.keyword | entrance ticket | id |
