| dc.contributor.advisor | Djamaludin, Moh Djemdjem | |
| dc.contributor.author | Fadlillah, Alif | |
| dc.date.accessioned | 2022-09-03T01:37:56Z | |
| dc.date.available | 2022-09-03T01:37:56Z | |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://repository.ipb.ac.id/handle/123456789/114316 | |
| dc.description.abstract | Adanya skenario normal baru di masa pandemi Covid-19 menyebabkan
terjadinya perubahan perilaku konsumen dalam memanfaatkan penggunaan e wallet sebagai pengganti uang tunai dalam bertransaksi baik secara langsung
ataupun online. Penelitian ini bertujuan untuk menganalisis pegaruh persepsi, sikap
terhadap motivasi penggunaan e-wallet mahasiswa IPB selama pandemi Covid-19.
Penelitian ini menggunakan desain eksplanatori yang melibatkan 157 mahasiswa
IPB University dengan menggunakan teknik voluntary sampling. Hasil uji korelasi
menunjukan bahwa tidak ada hubungan signifikan antara karakteristik dengan
variabel yang diteliti, persepsi dan sikap berhubungan positif signifikan dengan
motivasi penggunaan e-wallet selama pandemi Covid-19. Hasil uji regresi linear
berganda menunjukan karakteristik uang saku per bulan berpengaruh positif
terhadap motivasi, lalu variabel persepsi dan sikap berpengaruh positif signifikan
terhadap motivasi penggunaan e-wallet. | id |
| dc.description.abstract | The existence of a new normal scenario during the COVID-19 pandemic
causes changes in consumer behavior in utilizing the use of e-wallet as a substitute
for cash in transactions, either in person or online. This study aims to analyze the
effect of perceptions and attitudes on the motivation to use e-wallet for IPB students
during the Covid-19 pandemic. This study uses an explanatory design involving
157 IPB University students using voluntary sampling technique. The results of the
correlation test show that there is no significant relationship between the
characteristics and the variables studied, perceptions and attitudes have a significant
positive relationship with the motivation to use e-wallet during the Covid-19
pandemic. The results of the multiple linear regression test showed that the
characteristics of the monthly allowance had a positive effect on motivation, then
the perception and attitude variables had a significant positive effect on the
motivation to use e-wallet | id |
| dc.language.iso | id | id |
| dc.publisher | IPB University | id |
| dc.title | Pengaruh Persepsi dan Sikap terhadap Motivasi Penggunaan E-wallet Selama Pandemi Covid-19 | id |
| dc.title.alternative | The Influence of Perception and Attitude on Motivation to Use E-wallet During the Covid-19 Pandemic. | id |
| dc.type | Undergraduate Thesis | id |
| dc.subject.keyword | attitude | id |
| dc.subject.keyword | e-wallet | id |
| dc.subject.keyword | Covid-19 pandemic | id |
| dc.subject.keyword | motivation | id |
| dc.subject.keyword | perception | id |
