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Community Dynamics Of Consumer In Improving The Effectiveness Of Marketing Communications (The Case Of Motor Community Yamaha Matic Bogor).Dinamika Komunitas Konsumen dalam Meningkatkan Efektivitas Komunikasi Pemasaran Kasus Komunitas Motor Yamaha Matic Bogor (YMB)
(2010)
Consumer community is a social group made a similar consumption of the product. Marketing communications can be conducted through a community approach to the consumer. Goal of this research were to identify the level of ...