The Relationship Between Credibility of Information Source of The Family Planning with Attitude and The Decision of Adopting The Family Planning Programme (Case of Couples of Childbearing Age in Bojonggede, Bogor)

Abstract

The objectives of this research are : (1) to know the public assessment of the credibility of sources of information as a change agent to disseminate family planning; (2) to know public attitudes toward family planning programs; (3) to analyse the community's decision to adopt family planning services and contraceptives; (4) to analyse the relation of the public relations assessment factors to sources of information as an agent of change in family planning with the formation of public attitude and the decision to adopt family planning services and contraceptives. This study was designed as a study which is descriptive correlational survey, using questionnaires as the main data collection tool. The individual analysis unit is couples of childbearing age as many as 100 people, spread over five villages namely Bojongbaru, Pabuaran, Susukan, Rawa Panjang, and Bojonggede in the the sub district of Bojonggede.The research was done in September 2011 and it used purposive sampling method with the criterion of childbearing age men or women who have ever got or followed the socialization of family planning, from the five selected villages, 20 people from each village.The research results are: (1) Characteristics of the respondents have no real relationship to the credibility of family planning information sources, (2) The credibility of information sources of family planning had expertise, attractiveness, trustworthiness and empathy. (3) There is a real connection between attractiveness and cognitive, affective attitudes. The very real connection between trustworthiness and cognitive, affective attitude. The real connection between empathy and cognitive, affective attitude; (4) The very real connection between the respondents’cognitive, affective attitude and their adopting the family planning’s service and contraceptives.

Penelitian ini bertujuan untuk : (1) Mengetahui penilaian kredibilitas sumber informasi sebagai agen perubahan untuk menyebarluaskan KB. (2) Mengetahui sikap masyarakat terhadap program KB. (3) Menganalisis keputusan masyarakat untuk mengadopsi layanan dan alat kontrasepsi KB. (4) Menganalisis hubungan faktor penilaian masyarakat terhadap kredibilitas sumber informasi sebagai agen perubahan KB dengan sikap dan keputusan masyarakat untuk mengadopsi layanan dan alat kontrasepsi KB. Penelitian ini didesain sebagai suatu penelitian survai yang bersifat deskriptif korelasional, menggunakan kuesioner sebagai alat pengumpul data yang pokok. Penelitian ini selain mendiskripsikan peubah kredibilitas sumber informasi KB, sikap serta keputusan adopsi terhadap program KB. Unit analisis individu masyarakat usia subur sebanyak 100 orang, yang tersebar di lima desa yakni Bojongbaru, Pabuaran, Susukan, Rawa Panjang, dan Bojonggede yang berada di Kecamatan Bojonggede. Waktu pelaksanaan adalah pada bulan September 2011 dengan metode purposive sampling (sampling bertujuan) dengan kriteria masyarakat usia subur laki-laki atau perempuan yang pernah mendapatkan/mengikuti sosialisasi KB, dari lima desa terpilih, masing-masing 20 orang. Pengolahan Data dengan bantuan SPSS 16 dan analisa data dengan menggunakan analisis statistik deskriptif yang relevan. Misal, tabel distribusi frekuensi, persentase, rataan skor dan total rataan skor, serta untuk melihat hubungan antar peubah bebas dengan peubah terikat menggunakan metode tabulasi silang (cross tab) dan analisis matriks koefisien korelasi.