Browsing by Author "Muliasari, isa Martha"
Now showing items 1-1 of 1
-
Faktor-faktor yang Memengaruhi Keputusan Pembelian Roti Merek Sari Roti (Studi Kasus Mahasiswa S1 Institut Pertanian Bogor)
Muliasari, isa Martha | Rachmina, Dwi (2014)Sari Roti is a bakery product which has many types and flavours produced by Nippon Indosari Corpindo. The purpose of this research is to describe and analyze the factors that influence purchasing decision of Sari Roti brand ...